Brand

Bobby Connectors brand assets

Split Core is the approved Bobby Connectors identity: one dominant governed core with two separately authorised modules. Every asset on this page is generated from a single deterministic vector master and served from canonical /images/* paths.

1. About Bobby Connectors

Bobby Connectors is the governed connection layer for Bobby Network products. It helps platform and workspace teams configure, monitor and manage approved service connections from one controlled environment.

2. What Bobby Connectors does

  • Provides one controlled place to describe and review approved connections.
  • Separates platform-wide administration from workspace-scoped management.
  • Keeps identity, guidance and governed assets consistent across Bobby Network.
  • Capabilities beyond what is implemented — connector runtimes, credential handling, certification or uptime claims — are not described on this page.

3. Approved Split Core identity

Bobby Connectors Split Core symbol: a charcoal core beside stacked blue and coral modules
  • Three geometric pieces and one vertical negative-space split.
  • Compact rounded-square silhouette with a dominant charcoal mass.
  • No gradients, shadows, glow, texture or 3D effects.
  • Preferred lockup is horizontal: symbol plus the wordmark on one line. Symbol-only use is for square placements, avatars and app surfaces.

4. Simplified micro icon

The full Split Core symbol loses clarity below roughly 32 px. The micro icon keeps the same identity — dominant core plus two stacked modules — with pixel-aligned geometry on a 32 px grid, wider negative-space separation and fewer curves. Use it for favicons, dense UI and any placement at or below 32 px. It is a purpose-built variant, not a downscale.

White

Bobby Connectors micro icon at 16 pixels
16
Bobby Connectors micro icon at 20 pixels
20
Bobby Connectors micro icon at 24 pixels
24
Bobby Connectors micro icon at 32 pixels
32

Connector Charcoal

Bobby Connectors micro icon at 16 pixels
16
Bobby Connectors micro icon at 20 pixels
20
Bobby Connectors micro icon at 24 pixels
24
Bobby Connectors micro icon at 32 pixels
32

Black

Bobby Connectors micro icon at 16 pixels
16
Bobby Connectors micro icon at 20 pixels
20
Bobby Connectors micro icon at 24 pixels
24
Bobby Connectors micro icon at 32 pixels
32
Simplified Bobby Connectors micro icon
micro full-colour · transparent backgroundbobby-connectors-micro-symbol.svg · bobby-connectors-micro-symbol.pngSVG 32 × 32 · PNG 256 × 256Simplified icon for 16–32 px placementsSafe area: Pixel-aligned on a 32 px grid; do not scale below 16 px.Alt text: “Simplified Bobby Connectors micro icon”
Bobby Connectors one-colour micro icon
micro one-colour charcoal · transparent backgroundbobby-connectors-micro-symbol-charcoal.svg · bobby-connectors-micro-symbol-charcoal.pngSVG 32 × 32 · PNG 256 × 256One-colour micro iconSafe area: Pixel-aligned on a 32 px grid; do not scale below 16 px.Alt text: “Bobby Connectors one-colour micro icon”
Bobby Connectors reversed micro icon
micro one-colour white · transparent backgroundbobby-connectors-micro-symbol-white.svg · bobby-connectors-micro-symbol-white.pngSVG 32 × 32 · PNG 256 × 256Reversed micro iconSafe area: Pixel-aligned on a 32 px grid; do not scale below 16 px.Alt text: “Bobby Connectors reversed micro icon”

5. Logo variants

Bobby Connectors logo on a white background
Bobby Connectors reversed logo on Connector Charcoal

The wordmark always stays on one line: Bobby Connectors. Full colour on light backgrounds, reversed on dark, one-colour where reproduction is limited.

6. Transparent-background assets

PNG files in this group carry a real alpha channel. The chequerboard shown behind the preview is a page style, never baked into the file.

Bobby Connectors horizontal logo
full-colour · transparent backgroundbobby-connectors-logo.svg · bobby-connectors-logo.pngSVG 720 × 160 · PNG 1440 × 320Primary horizontal logo on light backgroundsSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors horizontal logo”
Bobby Connectors one-colour charcoal horizontal logo
one-colour charcoal · transparent backgroundbobby-connectors-logo-charcoal.svg · bobby-connectors-logo-charcoal.pngSVG 720 × 160 · PNG 1440 × 320One-colour logo for limited printingSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors one-colour charcoal horizontal logo”
Bobby Connectors reversed horizontal logo
reversed · transparent backgroundbobby-connectors-logo-white.svg · bobby-connectors-logo-white.pngSVG 720 × 160 · PNG 1440 × 320Reversed logo for dark backgroundsSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors reversed horizontal logo”
Bobby Connectors one-colour white horizontal logo
one-colour white · transparent backgroundbobby-connectors-logo-white-solid.svg · bobby-connectors-logo-white-solid.pngSVG 720 × 160 · PNG 1440 × 320One-colour white logo for dark or photographic backgroundsSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors one-colour white horizontal logo”
Bobby Connectors Split Core symbol
full-colour · transparent backgroundbobby-connectors-symbol.svg · bobby-connectors-symbol.pngSVG 128 × 128 · PNG 512 × 512Full-colour Split Core symbolSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors Split Core symbol”
Bobby Connectors one-colour charcoal symbol
one-colour charcoal · transparent backgroundbobby-connectors-symbol-charcoal.svg · bobby-connectors-symbol-charcoal.pngSVG 128 × 128 · PNG 512 × 512One-colour symbolSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors one-colour charcoal symbol”
Bobby Connectors reversed symbol
one-colour white · transparent backgroundbobby-connectors-symbol-white.svg · bobby-connectors-symbol-white.pngSVG 128 × 128 · PNG 512 × 512Reversed symbol for dark backgroundsSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors reversed symbol”

7. White-background assets

Bobby Connectors logo on a white background
full-colour · white backgroundbobby-connectors-logo-on-white.svg · bobby-connectors-logo-on-white.pngSVG 720 × 160 · PNG 1440 × 320Full-colour logo on a solid white plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors logo on a white background”
Bobby Connectors one-colour charcoal logo on a white background
one-colour charcoal · white backgroundbobby-connectors-logo-charcoal-on-white.svg · bobby-connectors-logo-charcoal-on-white.pngSVG 720 × 160 · PNG 1440 × 320One-colour logo on a solid white plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors one-colour charcoal logo on a white background”
Bobby Connectors symbol on a white background
full-colour · white backgroundbobby-connectors-symbol-on-white.svg · bobby-connectors-symbol-on-white.pngSVG 128 × 128 · PNG 512 × 512Full-colour symbol on a solid white plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors symbol on a white background”
Bobby Connectors one-colour charcoal symbol on a white background
one-colour charcoal · white backgroundbobby-connectors-symbol-charcoal-on-white.svg · bobby-connectors-symbol-charcoal-on-white.pngSVG 128 × 128 · PNG 512 × 512One-colour symbol on a solid white plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors one-colour charcoal symbol on a white background”

8. Charcoal- and black-background assets

Connector Charcoal #1F2C37

Bobby Connectors full-colour symbol on a charcoal background
full-colour · charcoal backgroundbobby-connectors-symbol-on-charcoal.svg · bobby-connectors-symbol-on-charcoal.pngSVG 128 × 128 · PNG 512 × 512Full-colour symbol on a solid charcoal plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors full-colour symbol on a charcoal background”
Bobby Connectors white symbol on a charcoal background
one-colour white · charcoal backgroundbobby-connectors-symbol-white-on-charcoal.svg · bobby-connectors-symbol-white-on-charcoal.pngSVG 128 × 128 · PNG 512 × 512Reversed symbol on a solid charcoal plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors white symbol on a charcoal background”
Bobby Connectors reversed logo on a charcoal background
reversed · charcoal backgroundbobby-connectors-logo-white-on-charcoal.svg · bobby-connectors-logo-white-on-charcoal.pngSVG 720 × 160 · PNG 1440 × 320Reversed logo on a solid charcoal plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors reversed logo on a charcoal background”

True black #000000

Bobby Connectors full-colour symbol on a black background
full-colour · black backgroundbobby-connectors-symbol-on-black.svg · bobby-connectors-symbol-on-black.pngSVG 128 × 128 · PNG 512 × 512Full-colour symbol on a solid black plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors full-colour symbol on a black background”
Bobby Connectors white symbol on a black background
one-colour white · black backgroundbobby-connectors-symbol-white-on-black.svg · bobby-connectors-symbol-white-on-black.pngSVG 128 × 128 · PNG 512 × 512Reversed symbol on a solid black plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors white symbol on a black background”
Bobby Connectors reversed logo on a black background
reversed · black backgroundbobby-connectors-logo-white-on-black.svg · bobby-connectors-logo-white-on-black.pngSVG 720 × 160 · PNG 1440 × 320Reversed logo on a solid black plateSafe area: Keep clear space equal to the blue module width on all sides.Alt text: “Bobby Connectors reversed logo on a black background”

9. Colour system

Connector Charcoal
#1F2C37
Dominant core, wordmark, one-colour version
Connector Blue
#22A0D2
Upper module
Connector Coral
#ED5369
Lower module

These three colours are the only authorised logo colours. White and true black are backgrounds, never fourth logo colours.

10. Typography

  • Wordmark: a neutral grotesque at bold weight with −1 tracking, set on a single line. Vector masters use Liberation Sans / Arial metrics so rendering is deterministic.
  • Product interface: the system sans stack; headings bold, body regular.
  • Never re-typeset the wordmark inside the logo files; use the supplied artwork.

11. Clear space

  • Keep clear space equal to the width of the blue module on all sides.
  • Nothing — type, rules, edges or other marks — may enter that area.
  • On social templates keep at least a 90 px margin at 1080 px width.

12. Minimum sizes

  • Full symbol: 32 px minimum. Below that, switch to the micro icon.
  • Micro icon: 16 px minimum.
  • Horizontal logo: 120 px wide on screen, 25 mm in print.

13. Favicon comparison

Side-by-side: the full Split Core symbol scaled down (left of each pair) against the purpose-built micro icon actually shipped in the favicon files (right).

Full Split Core symbol scaled to 16 pixelsSimplified micro icon at 16 pixels
16 px
Full Split Core symbol scaled to 20 pixelsSimplified micro icon at 20 pixels
20 px
Full Split Core symbol scaled to 24 pixelsSimplified micro icon at 24 pixels
24 px
Full Split Core symbol scaled to 32 pixelsSimplified micro icon at 32 pixels
32 px
Bobby Connectors favicon at 16 pixels
favicon · white backgroundbobby-connectors-favicon-16.pngPNG 16 × 16Favicon at 16 px, generated from the simplified micro iconSafe area: Full-bleed icon; no additional padding required.Alt text: “Bobby Connectors favicon at 16 pixels”
Bobby Connectors favicon at 20 pixels
favicon · white backgroundbobby-connectors-favicon-20.pngPNG 20 × 20Favicon at 20 px, generated from the simplified micro iconSafe area: Full-bleed icon; no additional padding required.Alt text: “Bobby Connectors favicon at 20 pixels”
Bobby Connectors favicon at 24 pixels
favicon · white backgroundbobby-connectors-favicon-24.pngPNG 24 × 24Favicon at 24 px, generated from the simplified micro iconSafe area: Full-bleed icon; no additional padding required.Alt text: “Bobby Connectors favicon at 24 pixels”
Bobby Connectors favicon at 32 pixels
favicon · white backgroundbobby-connectors-favicon-32.pngPNG 32 × 32Favicon at 32 px, generated from the simplified micro iconSafe area: Full-bleed icon; no additional padding required.Alt text: “Bobby Connectors favicon at 32 pixels”
Bobby Connectors favicon at 48 pixels
favicon · white backgroundbobby-connectors-favicon-48.pngPNG 48 × 48Favicon at 48 px, generated from the simplified micro iconSafe area: Full-bleed icon; no additional padding required.Alt text: “Bobby Connectors favicon at 48 pixels”

14. Avatar guidance

On the solid-black avatar background, use the approved reversed Split Core with a white main block for clear recognition. This avatar-specific treatment does not replace the standard charcoal Split Core used everywhere else.

Bobby Connectors avatar: the reversed Split Core symbol with a white main block, centred on a black square
Square PNG source, unmodified. Background #000000, avatar-specific reversed Split Core (white main block, blue and coral modules), no transparent corners, no circular crop baked in.
Circular preview of the Bobby Connectors square avatar, cropped by CSS only
90% crop
85% crop
The same square PNG shown through an HTML/CSS circular mask (border-radius: 50% with overflow: hidden), then through conservative circular crops that use only 90% and 85% of the available diameter. The complete mark stays inside every crop. These are previews of platform cropping only; the downloadable file stays square.

Specification

  • Format: PNG only, exactly 1:1, no SVG avatar is published.
  • Background: solid #000000 across the whole canvas.
  • Mark: the avatar-specific reversed Split Core — main block #FFFFFF, upper module #22A0D2, lower module #ED5369 — optically and geometrically centred, spanning approximately 64% of the canvas width and height with an 18% clear margin on every side.
  • No outline, shadow, glow, gradient or extra shape is added. Charcoal is not used inside the avatar.
  • Safe area: Square PNG on #000000 with the avatar-specific reversed Split Core (white main block, blue and coral modules); the mark spans 64% of the canvas, leaving an 18% margin on every side, which stays inside any circular platform crop.
  • Alt text: “Bobby Connectors avatar: the reversed Split Core symbol with a white main block, centred on a black square”

Available sizes

Social platforms usually apply their own circular mask when they display a profile picture. Always upload the square PNG and let the platform crop it.

Small-size recognition

Bobby Connectors avatar shown at 32 pixels
32 px
Bobby Connectors avatar shown at 48 pixels
48 px
Bobby Connectors avatar shown at 64 pixels
64 px
Bobby Connectors avatar shown at 96 pixels
96 px

Correct use

Use the supplied square PNG. Platforms and interfaces may display it as a circle through their own crop or CSS mask. Never bake the circular crop into the source image.

  • Upload the square PNG at the closest available size.
  • Keep the black background and the centred, large reversed Split Core mark.
  • Apply circular presentation with CSS only.

Incorrect use

  • Do not download or distribute a circular source image.
  • Do not make the Split Core mark tiny.
  • Do not add excessive padding.
  • Do not use a transparent avatar background.
  • Do not replace the black background with white.
  • Do not use the charcoal Split Core inside the avatar; it lacks contrast on black.
  • Do not use this reversed white treatment outside avatar assets.
  • Do not stretch or distort the mark.
  • Do not offer an avatar SVG.
  • Do not place text inside the avatar.
  • Do not add gradients, shadows or provider logos.

15. Social-media assets

Bobby Connectors square social post with logo, strapline and connector modules
composition · solid backgroundbobby-connectors-social-square-1080.svg · bobby-connectors-social-square-1080.pngSVG 1080 × 1080 · PNG 1080 × 1080Square social postSafe area: Keep text inside a 90 px margin on all sides.Alt text: “Bobby Connectors square social post with logo, strapline and connector modules”
Bobby Connectors portrait social post on charcoal
composition · solid backgroundbobby-connectors-social-portrait-1080x1350.svg · bobby-connectors-social-portrait-1080x1350.pngSVG 1080 × 1350 · PNG 1080 × 1350Portrait social postSafe area: Keep text inside a 90 px margin; avoid the lower 150 px on feeds with captions.Alt text: “Bobby Connectors portrait social post on charcoal”

16. Story assets

Bobby Connectors story image with the symbol and wordmark centred
composition · solid backgroundbobby-connectors-story-1080x1920.svg · bobby-connectors-story-1080x1920.pngSVG 1080 × 1920 · PNG 1080 × 1920Full-screen storySafe area: Top and bottom 250 px are interface safe areas and carry no content.Alt text: “Bobby Connectors story image with the symbol and wordmark centred”

17. Cover and header assets

Bobby Connectors landscape cover on charcoal
composition · solid backgroundbobby-connectors-cover-1600x900.svg · bobby-connectors-cover-1600x900.pngSVG 1600 × 900 · PNG 1600 × 900General landscape coverSafe area: Keep content inside the central 1320 x 700 area.Alt text: “Bobby Connectors landscape cover on charcoal”
Bobby Connectors wide social header
composition · solid backgroundbobby-connectors-social-header-1500x500.svg · bobby-connectors-social-header-1500x500.pngSVG 1500 × 500 · PNG 1500 × 500Wide social profile headerSafe area: Identity is centred inside the middle 900 x 320 safe band.Alt text: “Bobby Connectors wide social header”
Bobby Connectors professional network cover
composition · solid backgroundbobby-connectors-professional-cover-1584x396.svg · bobby-connectors-professional-cover-1584x396.pngSVG 1584 × 396 · PNG 1584 × 396Professional-network profile coverSafe area: Avoid the lower-left 400 x 200 area, which profile photos overlap.Alt text: “Bobby Connectors professional network cover”

18. Embed and Open Graph assets

Bobby Connectors Open Graph image with the logo and strapline
composition · solid backgroundbobby-connectors-og.svg · bobby-connectors-og.pngSVG 1200 × 630 · PNG 1200 × 630Website link previews and Open GraphSafe area: Keep critical content inside the central 1120 x 550 area.Alt text: “Bobby Connectors Open Graph image with the logo and strapline”
Bobby Connectors square embed with the reversed symbol on charcoal
composition · solid backgroundbobby-connectors-embed-square.svg · bobby-connectors-embed-square.pngSVG 1200 × 1200 · PNG 1200 × 1200Square embeds and directory cardsSafe area: Content sits inside the central 1000 x 1000 area.Alt text: “Bobby Connectors square embed with the reversed symbol on charcoal”
Bobby Connectors wide embed with repeated connector modules
composition · solid backgroundbobby-connectors-embed-wide.svg · bobby-connectors-embed-wide.pngSVG 1600 × 900 · PNG 1600 × 900Presentations, video covers and wide integrationsSafe area: Keep content inside the central 1440 x 780 area.Alt text: “Bobby Connectors wide embed with repeated connector modules”

19. Correct usage

  • Prefer the horizontal lockup wherever width allows.
  • Use the symbol alone for square placements, app icons and avatars.
  • Use the micro icon at or below 32 px.
  • Full colour on white or a very light neutral; reversed on charcoal or black.
  • One-colour charcoal where printing is limited.
  • Respect the clear space and minimum sizes above.
  • Use the supplied social, story and cover templates rather than re-cropping.

20. Prohibited usage

  • Stretching or distorting.
  • Rotating at any angle.
  • Recolouring outside the three approved colours.
  • Applying gradients.
  • Applying shadows.
  • Applying glow.
  • Adding outlines or strokes.
  • Rearranging the Split Core modules.
  • Changing module spacing or the negative-space split.
  • Placing the mark on low-contrast backgrounds.
  • Using the full symbol where the micro icon is required.
  • Adding provider logos inside the mark.
  • Cropping the wordmark.
  • Splitting “Bobby Connectors” over two lines.
  • Using any earlier rejected logo candidate.

21. Accessibility and contrast

  • Give the logo meaningful alt text (“Bobby Connectors”) when it identifies the site; mark it alt="" and aria-hidden="true" when a text label sits beside it.
  • Never rely on Connector Blue or Coral alone to convey meaning; pair with text.
  • Connector Charcoal on white and white on Connector Charcoal both exceed WCAG AA for body text; Connector Blue and Coral are decorative and should not carry small text on white.
  • Every download control on this page is a link, keyboard operable, with a visible focus ring.

22. Canonical /images/* rule

Every product-controlled image is served from https://bobbyconnectors.com/images/* in the canonical published environment. Application code references these assets with root-relative /images/… paths and lowercase filenames. Preview hosts resolve the same root-relative paths, which does not change the production contract. Data URLs, storage-bucket URLs, temporary generated-asset URLs and external fallbacks are not used for permanent brand images. Root-level files required by browsers (/favicon.ico, /apple-touch-icon.png) are registered infrastructure exceptions whose canonical sources remain under /images/*.

23. Individual downloads

All Bobby Connectors brand assets with filename, format, dimensions and downloads
AssetCategoryBackgroundDimensionsDownloads
bobby-connectors-logologotransparentSVG 720×160 · PNG 1440×320
bobby-connectors-logo-charcoallogotransparentSVG 720×160 · PNG 1440×320
bobby-connectors-logo-whitelogotransparentSVG 720×160 · PNG 1440×320
bobby-connectors-logo-white-solidlogotransparentSVG 720×160 · PNG 1440×320
bobby-connectors-symbolsymboltransparentSVG 128×128 · PNG 512×512
bobby-connectors-symbol-charcoalsymboltransparentSVG 128×128 · PNG 512×512
bobby-connectors-symbol-whitesymboltransparentSVG 128×128 · PNG 512×512
bobby-connectors-logo-on-whitelogowhiteSVG 720×160 · PNG 1440×320
bobby-connectors-logo-charcoal-on-whitelogowhiteSVG 720×160 · PNG 1440×320
bobby-connectors-symbol-on-whitesymbolwhiteSVG 128×128 · PNG 512×512
bobby-connectors-symbol-charcoal-on-whitesymbolwhiteSVG 128×128 · PNG 512×512
bobby-connectors-symbol-on-charcoalsymbolcharcoalSVG 128×128 · PNG 512×512
bobby-connectors-symbol-white-on-charcoalsymbolcharcoalSVG 128×128 · PNG 512×512
bobby-connectors-logo-white-on-charcoallogocharcoalSVG 720×160 · PNG 1440×320
bobby-connectors-symbol-on-blacksymbolblackSVG 128×128 · PNG 512×512
bobby-connectors-symbol-white-on-blacksymbolblackSVG 128×128 · PNG 512×512
bobby-connectors-logo-white-on-blacklogoblackSVG 720×160 · PNG 1440×320
bobby-connectors-micro-symbolicontransparentSVG 32×32 · PNG 256×256
bobby-connectors-micro-symbol-charcoalicontransparentSVG 32×32 · PNG 256×256
bobby-connectors-micro-symbol-whiteicontransparentSVG 32×32 · PNG 256×256
bobby-connectors-favicon-16iconwhitePNG 16×16
bobby-connectors-favicon-20iconwhitePNG 20×20
bobby-connectors-favicon-24iconwhitePNG 24×24
bobby-connectors-favicon-32iconwhitePNG 32×32
bobby-connectors-favicon-48iconwhitePNG 48×48
bobby-connectors-ogembedsolidSVG 1200×630 · PNG 1200×630
bobby-connectors-embed-squareembedsolidSVG 1200×1200 · PNG 1200×1200
bobby-connectors-embed-wideembedsolidSVG 1600×900 · PNG 1600×900
bobby-connectors-social-square-1080socialsolidSVG 1080×1080 · PNG 1080×1080
bobby-connectors-social-portrait-1080x1350socialsolidSVG 1080×1350 · PNG 1080×1350
bobby-connectors-story-1080x1920storysolidSVG 1080×1920 · PNG 1080×1920
bobby-connectors-cover-1600x900coversolidSVG 1600×900 · PNG 1600×900
bobby-connectors-social-header-1500x500coversolidSVG 1500×500 · PNG 1500×500
bobby-connectors-professional-cover-1584x396coversolidSVG 1584×396 · PNG 1584×396
bobby-connectors-avatar-400avatarblackPNG 400×400
bobby-connectors-avatar-800avatarblackPNG 800×800
bobby-connectors-avatar-1200avatarblackPNG 1200×1200
bobby-connectors-avatar-1024avatarblackPNG 1024×1024

24. Small core ZIP download

A small convenience bundle of the core set. Individual downloads above remain the primary route.